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Business

ERP & CRM Integration

ERP and CRM integration is connecting the systems your business runs on — finance, operations, sales, support, e-commerce — so information moves between them automatically and consistently. It is unglamorous work that removes a surprising amount of manual effort and a surprising number of errors.
Outcomes

Outcomes

  1. Data entered once

    The same customer, order or invoice keyed into multiple systems is both a cost and a source of discrepancy.

  2. Reconciliation that stops being a job

    Much of finance and operations time goes to resolving differences between systems that should agree.

  3. Reporting across the whole business

    rather than per system, without someone assembling it in a spreadsheet each month.

  4. Fewer errors reaching customers

    Wrong addresses, stale pricing and duplicated records usually originate in a broken handoff.

What we build

What we build

Integrations between ERP, CRM, e-commerce, warehouse, billing and support platforms; middleware and integration layers where point-to-point connections would multiply unmanageably; data synchronisation with conflict handling and clear rules about which system is authoritative; migration between platforms; and API development where a system lacks the interface you need.

We work with the major platforms — SAP, NetSuite, Dynamics, Odoo, Salesforce, HubSpot, Shopify — and with custom and legacy systems where an interface exists or can be built.

How it works

How it works

Mapping first: what data lives where, which system owns each field, and where the current process breaks. Then integration design including error handling and reconciliation — the parts that get skipped and then cause the incidents. Then build, test against real data, and monitored deployment.

Typical engagement is six to twelve weeks depending on system count and data quality.

Where it applies

Where this applies

Strongest where staff manually move data between systems, where reports require assembly by hand, or where two systems routinely disagree.

Weakest where the systems themselves are the wrong ones. Integrating software your team is working around is treating a symptom.

Pricing

How we scope and price

Fixed scope, quoted after a systems assessment. Cost is driven by the number of systems, the quality of their APIs, data quality, and how much historical migration is required. Legacy systems without proper interfaces cost more and we identify that during assessment rather than mid-build.

FAQ

Frequently asked questions

Usually, though it depends on what it exposes. Modern APIs are straightforward; older systems may need database-level access, file exchange, or a purpose-built interface. We assess this before quoting because it is the main cost variable.

Defined by design: a system of record for each field, conflict rules, error queues for exceptions, and reconciliation reporting. Ambiguity here is what causes integrations to fail quietly.

Six to twelve weeks for a typical multi-system integration. Data quality is usually the variable, not the connections.

Rarely the first answer. Replacement is expensive and disruptive, and integration frequently solves the actual problem for far less. If the system genuinely cannot do what you need, we will say so.

Migration is scoped separately and is often the largest part of the work, because historical data is usually inconsistent in ways nobody has had to confront before.

With a few systems, direct integration is simpler. Beyond that, point-to-point connections multiply and become unmaintainable, and an integration layer is worth the investment.

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